Friday, 21 November 2008

Have It Your Way Remix - Burger King Mashups with Universal Music

I received an email this morning from MadWaves highlighting a fantastic collaboration between Burger King and You Tube using MadWaves technology.



Have It Your Way Remix is a mashup tool using Universal Music artists, including Pussycat Dolls, Nelly, Rihanna and Mariah Carey.



It's a pretty simple tool involving picking two videos and adjusting the audio and video balance between the two. I initially tried Weezer's Pork and Beans and Snoop Dogg's Drop It Like It's Hot, but I suck. I then tried Don't Cha and Umbrella which was better but I still suck.



You can save your efforts and view other people's. Unfortunately, unless I'm missing something, you can't embed the results, but it's still a quality free tool and another good example of how Burger King have progressed in using online media as a means of offering free, valuable content to users.

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