This is the fancy trailer for the series, and more about it can be uncovered on The Apprentice site.
I've talked during previous series about how I think the BBC looks after its big properties, particularly The Apprentice and Dragons' Den, really well. This ad is a good example of the effort they put in.
I also love the fact that on You Tube a note appeared in the bottom of the video saying 'Watch in HD or you're fired'. Lovely stuff.
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